––––HDR In Production is brought to you in partnership with our sponsors. Many thanks for your support––––

 

WHAT IS IT?

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HDR in Production is a free all-day HDR event based around a series of practical, production-focused three-hour sessions. Each session has been tailored for specific audiences with bespoke content to provide practical and relevant insight based on need. HDR in Production covers the primary information each audience needs to know about HDR.

 

THE DATE AND VENUE

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HDR in Production takes place on Thursday 6th July at The Dolby Theatre on Soho Square. The venue holds up to 68 delegates within an intimate, purpose-built HDR viewing theatre. There’s also a large reception area where we’re serving drinks and where you can network and carry the conversation forward with our experts who can answer all of your questions.

 

BESPOKE SESSIONS FOR POST, PRODUCTION AND ADVERTISING

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HDR in Production is a series of three sessions, all with different bespoke content aimed at three different areas of production – post production, production indies, and advertising/brand marketing. Each three-hour session has been designed to bring each different production discipline up to speed with the latest thinking and products that combined provide the delegate with the essential knowledge necessary to take HDR forward within their organisation.

All the sessions include a vibrant mix of presentations, interviews, panel discussions and debate, and SDR vs HDR comparisons.


BREAKDOWN OF SESSIONS

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9:30AM-12:30PM POST PRODUCTION

 

2:00-5:30PM INDIE PRODUCTION

 

6:00-8:45PM ADVERTISING, BRAND MARKETING AND CORPORATE LIVE EVENts

 

Drinks and snacks will be available throughout the day and there will be networking opportunities before and after each session. We want you to take an active part in the HDR discussion.


WHAT EACH SESSION PROVIDES

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YOU WILL SEE

HDR v SDR Demonstrations

Televisual is running a series of HDR vs standard dynamic range (SDR) demonstrations of the same films played synchronously on consumer HDR televisions. This is a unique opportunity to see what differences HDR makes

 

Projected 4K HDR

The Dolby Theatre has one of the best HDR projectors and screens in the world. Televisual is creating DCPs to show the vivid colour and dynamic range that HDR offers

 

50-year old 16mm remastered to HDR

In a special presentation, we will see exceptional 16mm film archive from 50 years ago re-mastered as HDR for a new audience

 

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YOU WILL HEAR FROM

 

Production experts

Heads of production and post production supervisors share their knowledge of HDR

 

Post experts

Managing directors, CTOs and colourists explain their approach to HDR workflow from ingest to data management, grading, deliverables and archive

 

Technology experts

Hear from some of the best HDR technologists in the UK

KNOWLEDGE

Your HDR future

Why embrace HDR? Is it a flash in the pan like 3D or is it here to stay?

 

Preparing for an HDR future

What the broadcast and OTT distributors want and how HDR gives you an uplift for your brand advertising and live events

 

Planning for HDR

From kit essentials to budgeting, with do’s and don’ts

 

Demystifying HDR

What do all the acronyms mean? Is it really so complicated?

 

HDR delivery

How to deliver multiple versions cost effectively

 

HDR storage

How to manage the vastly increased storage HDR demands

 

Grading

When to master for SDR and HDR, the value of tone mapping and colour management

 

The latest HDR kit

The latest products to make your HDR run more smoothly

 

Budget control

HDR budget implications